Life span of social media In last ten years.

Authors

  • Yasmeen Sultana Farooqi
  • Wadeed Baig

DOI:

https://doi.org/10.46568/jmcd.v16i0.75

Abstract

For many business executives today, the concept of social media is top of the agenda. Decision makers, as well as consultants, are trying to identify ways in which companies can use applications such as Wikipedia, YouTube, Facebook, Instagram, Twitter etc to make business. Despite this interest, however, there seems to be a very limited understanding of what exactly the term "social media" means, intends to make some clarification. We begin by describing the social media concept and discussing how it differs from related concepts like Web 2.0 and User Generated Content. Based on this definition, we then provide a social media classification that groups applications that are currently subsumed by characteristic in more specific categories under the generalized term: blogs, community, content, social networking sites, and worlds of virtual games and social virtual worlds. Users and consumers use every site until it is relevant to them or they get some benefit from the site, after that the usage of that website starts to fall down.

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Published

2019-07-17

How to Cite

Farooqi, Y. S., & Baig, W. (2019). Life span of social media In last ten years . Journal of Mass Communication Department, Dept of Mass Communication, University of Karachi, 16. https://doi.org/10.46568/jmcd.v16i0.75